PICK YOUR PROMO
For the past handful of years, I've been tasked with designing an annual “Pick Your Promo” campaign. This year I reimagined the promotion through a classic car lens—transforming each offer tier into its own distinct “model.” The visual system drew on retro automotive design elements to create a sense of personality and hierarchy across the three options.
Beyond the primary campaign visuals, I extended the concept into a full set of supporting materials, including a brochure and sell sheet, equipping the sales team with cohesive, on-brand assets to communicate the promotion effectively.
BROCHURE
View PDF: CLICK HERE
SELL SHEET
View PDF: CLICK HERE
