ENGINEERED LIGHTING SOLUTIONS
For Barron Lighting Group, I led the visual development of a new line of engineered lighting solutions designed for high-demand environments, including medical, cleanroom, and correctional facilities. With BABA- and BAA-compliant requirements, the creative needed to convey both durability and precision.
I established a cohesive visual system that unified the product line while clearly differentiating each application. Through deliberate use of layout, imagery, and tone, the work created a flexible brand language that could adapt across environments without losing consistency.
I extended the system across a range of deliverables—including sell sheets, a full-page advertisement, retractable banners, and trade show backdrops—scaling a single concept across multiple formats and touchpoints.
SELL SHEETS
View PDF: CLICK HERE
FULL-PAGE AD
View PDF: CLICK HERE
RETRACTABLE BANNER
TRADE SHOW SET-UP
