LITELOGIC
Directed the creative development of a fully integrated product launch for LiteLogic, delivering a cohesive suite of brand and marketing assets across identity, print, advertising, and video.
I translated a complex, Bluetooth-enabled lighting control system into clear, accessible messaging—emphasizing ease of use, flexibility, and rapid deployment across diverse environments.
The campaign established a unified visual identity and positioning framework, presenting LiteLogic as a streamlined solution for both new construction and retrofit applications.
BROCHURE
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SELL SHEET
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FULL-PAGE AD
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WHITEPAPER
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RETRACTABLE BANNER
